India continues to prepare performances inaugural F1 Grand Prix India seriously. Communications company Bharti Airtel has been confirmed will become title sponsor the event.
"Airtel is proud to join the F1 to bring this international event to India for the first time in history," said CEO of Airtel India and South Asia, Sanjay Kapoor, in the Crash.
Airtel said that the character of their company is similar to F1, ie, prioritizing speed, appearance, the calculation of the risk and create excitement.
Prior to this, Airtel very closely with the typical British sports and the former British colonies, cricket. Airtel had tied a five-year contract to sponsor the cricket's Champions League, but withdrew in the second year.
